Sherna Jay
Function: PR & Communications
Industry: IT & Telecommunications
Category: Marketing
Level of responsibility: Senior
Procurement system: Other
About me
A Senior Marketing & Communications Executive at Zycus. An avid blogger, a maniac editor and an animated colleague; you'll find her tweeting and visualizing new Pizza Treats when she's free.
Work Experience
Senior Executive - Marketing & Communications
Zycus
September 2011 - Present (13 years, 3 months) | Mumbai
As a senior executive at Zycus, I handle:
Email Marketing
Executing monthly emailer campaigns for the Emerging Markets Database.
Content Generation
Analyzing trends, conducting surveys, writing & researching on Procurement, Sourcing, Purchasing and Supply Chain; with focus in the regions of Middle East Asia, Australia/New Zealand, South East Asia, Scandinavia and other European Countries and streamlining region specific raising the conciseness of content for the audience.
Social Media Marketing
Publishing blogs and channeling content through Twitter, Linikedin & Procurious to reach out to wider audiences out of our reach bringing in new & revived points of contacts globally.
Event Collaboration
Managing and executing event support for CPO Connect & ZEST (Zycus' Flagship Events) & regional procurement/supply conferences across Middle East Asia & Europe.